No business in this generation can grow as fast without email marketing. It’s a highly effective marketing strategy that converts prospects into customers. It also has the potential to turn one-time buyers into loyal followers. If there’s one tool that lets you do effective marketing today, it’s AWeber.
In this post, I’m going to do an AWeber review, and I’m going to show you why it’s the most powerful email marketing software today.
What is AWeber?
AWeber provides marketing automation solutions. You can find out more about AWeber by clicking this link right here. If you want to try AWeber for free, you could do so with no time restrictions. However, the free version is limited to 500 subscribers only. To be able to accommodate 500 subscribers up, you can get the Pro version for as low as $19 per month.
AWeber is an email marketing software developed by AWeber communications, a company based in Pennsylvania, USA. The company that made the software has been in the industry for two decades now, and according to them, they’re the ones who invented the autoresponder. If you’re into internet marketing, you know for sure that this isn’t a small feat. Autoresponders have been a crucial part of businesses large and small alike.
They are digital newsletter, sent automatically to subscribers on a company’s mailing list. As a business owner, you have the option to “trigger” your e-newsletters according to rules and time intervals of your choice. For instance, you can create a program that will send a welcome message to someone the moment they sign up to your mailing list. The same program will send them discount codes for selected products on your catalog exactly a week later after they’ve signed up.
There is so much more about the AWeber software than simply being just an autoresponder. It also lets you do split testings or A/B testings, which involves sending variants of your newsletter to a portion of your mailing list. Each variant will be monitored for their performance, and the best version will be sent to the rest of the contacts on your list.
Similar marketing tools do this part automatically for you. What you need to do is create different versions of your email and send them to a sample group. The software will then roll out the best version automatically to the rest of the people on your list.
AWeber lets you send up to three variants when you want to do some split testing. This is where using AWeber is an advantage because most email marketing tools don’t let you do this. Some only allow you to use two variants, while others do not have the option at all. And with this feature, you can test subject lines, preheader text, send times, and design and content for their effectiveness.
AWeber email analytics is also exceptional. With this feature, you can monitor key stats like click-throughs, bounces, and open rates. You can also look at the growth of lists over time, sign up methods, geographical location, as well as the activity history of the people on your list. I would say that the reporting of AWeber is more comprehensive than that which is being offered by similar services to grow your business.
Another interesting feature of AWeber is the landing page. The main purpose of landing pages is to capture data. With AWeber, you can design landing pages that you can use in conjunction with your ad campaigns. The AWeber landing page builder is very easy to use. It comes with stock images that you can use when designing a page. It even lets you add a Google Analytics or Facebook Pixel tracking code, so you can evaluate the performance of each of your campaigns.
AWeber Pros and Cons
This time, let’s take a look at the pros and cons of AWeber. Let me start with the positives:
● AWeber comes with an entirely free plan.
● The software is very easy to use.
● You can choose from a wide range of templates, which is considerably more than that of competitors.
● It comes with a built-in landing page builder.
AWeber Free: Email marketing for free. No credit card required.
● It accommodates AMP for email.
● It allows the option of letting people subscribe to your list either on a single or a double opt-in basis.
● You can integrate the tool with a wide range of third-party apps.
● It provides more extensive support options than its competitors.
● It lets you use web fonts in your e-newsletters.
● It’s absolutely affordable.
And now, for the cons:
● It doesn’t allow the exclusion of multiple segments at once when sending e-newsletters.
● The landing page builder does not provide split testing options.
● A few of the templates need some updating in terms of design and aesthetics.
● The RSS to email templates cannot be edited using the built-in standard drag-and-drop builder.
From these, we can see that AWeber is not a perfect software. But then none is. And when you take a look at the details, it’s clear that the pros of AWeber outweigh all its cons.
Reasons To Start Using AWeber
The pros I’ve mentioned should probably be enough proof that AWeber is worth investing in. But just to show you what else it can do, here are five reasons you should start using AWeber now:
Easy to Set Up and Use. One thing I consider the most when investing in marketing tools is how easy or difficult to use the tool is. With AWeber, you can rest assured that creating and maintaining a list won’t be that too complicated. Setting up an autoresponder with this software is straightforward. It’s easy to figure out even if it’s your first time using it. That’s because it provides step-by-step instructions on how to set up your list and schedule your emails.
Professional Forms & Templates. There’s a bigger chance for potential subscribers to sign up with you if your sign up forms are professional looking. That gives them the impression that you are serious about what you’re doing. Thankfully, AWeber features a wide range of professionally-designed forms and templates that you can use to draw attention.
Easy Integration with Plugins. AWeber may be a simple tool, but it’s also a powerful one. By that, I mean that it can be integrated with tons of plugins, including WordPress. It gives you the option to install the codes yourself or have your web designer or AWeber itself do it for you. This feature is one of the ways AWeber makes life easier for you, and certainly one way it helps you easily gain followers.
Comprehensive Analysis Report. Statistics play an important role in your campaigns, and this is one of the best features AWeber has to offer. With AWeber, you can see at a glance a complete report from the dashboard, allowing you to determine how many subscribers you already have, your scheduled broadcast, as well as your email clicks and opens’ broadcast history.
RSS to Email. Perhaps one of the most useful features of AWeber, the RSS to email feature will surely save you time. With this feature, you can automatically send your most recent blog posts straight to your followers’ inbox.
Click Here To Get Started Now. After reading this AWeber review, I’m hoping that you’re now ready to decide to invest in this indispensable marketing tool. As a marketer myself, I have invested in so many tools, and I can say that AWeber is one of my best investments so far. If you want to see your business grow, get started with AWeber today and see how it takes you to new heights!
Thank you for reading my Aweber Review. If you have any questions about this post or about Aweber autoresponders feel free to contact me and I’ll get back to you within 24 hours and in most cases much less time.
All the best,